Head of Marketing

San Francisco, CA
Remote Considered

Description

About Webflow

Webflow is unique. It's a design tool. It's a hosting platform. It's for agencies, freelancers, and professional designers. Help us with the exciting opportunity of changing the landscape of web design.

Webflow's Designer is the first product to combine the technical aspects of web development with an intuitive, professional creative tool. Since its launch in 2013, we've added the CMS, the Editor, and the world's fastest hosting platform. To date, Webflow has over 18,000 customers and has over 37 employees around the world, with half of them headquartered in San Francisco, CA. The marketing team is located entirely in San Francisco.

This position is for our SF office, located in downtown San Francisco's Design District.

About the Opportunity

Ready to put your marketing expertise to work at one of the fastest growing SaaS companies? Join our growing team of marketers, engineers, and designers to help empower the next generation of creative professionals, by leading our marketing organization.

This role is well suited for an experienced marketing professional that has worked at high paced, technology companies. Since Webflow competes against existing processes (design ➡️ code), instead of competing products, you're ability to strategize on how to bring a new product to market will be heavily leaned on. We're currently a team of 5 marketers spread across product marketing, content marketing, growth marketing, brand marketing, and community. Your job will be to strengthen our marketing organization with your leadership capabilities and distinct vision for Webflow's growth.

You will be reporting directly to the co-founder, and you will be a part of the executive committee, with your own budget and control over how you want to run the marketing organization. You will be responsible for turning company growth goals into team wide goals to execute upon. This is a position that will give an eager marketing professional the room to operate and execute.

Benefits

This is a full-time, salaried position that includes awesome health, dental, and vision benefits. We also offer equity in the company and awesome perks. We have lunch catered to our office everyday, and an annual retreat to an awesome location where we can bring our remote team together (we're going to Mexico this year!) Here's the full list of benefits:

  • Daily catered healthy lunch
  • Flexible WFH policy
  • Paid vacation and 10 company holidays
  • 401k plan
  • Commuter benefits
  • $100 a month Lyft commuter credit
  • We give you a bonus of $1000 if you take a vacation longer than a week
  • Paid parental leave
  • A brand new MacBook of your choosing

Note: You'll need valid U.S. work authorization to join us.

Responsibilities

  • Lead, motivate, mentor, and grow the product marketing team ensuring they are set up to succeed and are successful in their roles
  • Identify our biggest opportunities and weigh them against their costs
  • Work together with growth marketing to construct quarterly goals for every member of the marketing team
  • Organize our marketing functions in accordance to the marketing team's goals
  • Turn company growth goals into marketing goals
  • Work with Product Management, and Customer Success to identify areas of improvement when it comes to product marketing, content marketing, and retention.
  • Help us create a strong Webflow brand, by being the best spokesperson for the company, internally and externally.

Requirements

  • 5+ years of product and/or marketing experience at a growing technology company (preferably in SaaS)
  • 3+ years of leading individual contributors as a manager
  • Excellent written, verbal, and visual communication skills with an insane attention to detail
  • Excellent grasp of how to make effective decisions with data, even when the data is sparse or opaque
  • Track record of producing effective marketing campaigns
  • You are extremely excited about the future of visual development, and empowering people to build for the web
  • Experience building and leading high output teams
  • Experience with the web design industry is a plus (even bigger plus: you're a Webflow user!)

Application

Please send an email with 1) your resume 2) a paragraph on a marketing idea you believe would be effective at Webflow 3) a paragraph describing why you'd be the best candidate for this position.

Equal opportunity

Webflow is an equal opportunity employer. We’re dedicated to building a team where diversity in both ideas and identities is not only welcomed, but encouraged.

Benefits & Perks

Equity & Salary

We offer competitive salaries and significant equity/stock to every employee.

Free Lunch

Free lunch and snacks. Plus all the coffee and bubbly water you can drink.

Full Benefits

Comprehensive medical, dental, and vision insurance, plus a company-funded HRA.

New Apple Gear

Configure your dream machine and development environment — it's on us!

SF Office

We’re looking to fill roles in San Francisco. Don’t live here? We’ll cover relocation.

Work-Life Balance

Friendly ping-pong battles, weekly game nights, and family friendly hours.

401k