Episode #
July 12, 2016

How to sell stakeholders on UX research

Most websites exist to help people find information quickly and easily. That’s why UX research is so crucial. But how do you convince stakeholders to put more resources into UX research?

Jane Portman, author of ​The UI Audit, will give us some helpful tips on UI/UX and how to convince your clients to try to see things through their audience's eyes.

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