Auto City Inc Wholesales
This is a project for a small car sales business located in Carmel, IN. The business has a two-pronged sales approach. It sells low mileage, late model vehicles primarily to large auto dealerships, as well as high mileage, affordable vehicles directly to consumers. As you can see, in order to avoid needing two separate sites, or having a members-only login portal for dealerships, we created two separate collections for premium and economy vehicles. However, the pricing model is very different for each collection. The premium vehicles require a direct inquiry for price, while the economy vehicle prices are listed on the website. Using a 3rd party app, Calendly, customers can schedule appointments themselves within the parameters we set, or they can send direct message using the contact form. The form requires a name, valid email and phone number, allowing the business to collect valuable information for future email and text message marketing campaigns.
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