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The material world that surrounds us is largely accidental. We rely on easy to produce or easy to find materials for most of our infrastructure and technology. But what if we could design materials for their ideal purpose, from more sustainable metals, to stronger magnets. MatNex’s combination of proprietary AI and simulation systems enable the rapid discovery, testing and deployment of new materials at scale. We helped them with a comprehensive rebrand, covering messaging, logo, positioning and more. We also built them an animated website, featuring a utopian cityscape being transformed into a malleable atom-cloud.