Over the past 15 years, we’ve transitioned from a world where websites were built by developers at expensive dev shops to one where designers and freelancers are now building affordable websites on no-code platforms. This same transition is now underway for apps — both native and web — and designers and freelancers are in the perfect position to take advantage of this change.  

In this talk, I’ll take you through the process of selling apps, including:

1. Identifying the characteristics of an ideal client
2. How to find said clients
3. How to start the sales process
4. How to properly estimate the timeline and price
5. Most importantly, how to close the sale

I’ll then take you through the process of building the app, including:

1. Design tips
2. Making the MVP
3. Testing
4. Launching
5. Building future iterations successfully with your clients

All the while, I’ll be pointing out how this process differs from selling and building websites, so you don’t succumb to the 5 major pitfalls that I learned the hard way. You’ll leave this talk with a blueprint for how to transform your freelance, agency, or startup into an app-making machine.