Meet Luma, a sleek, modern (and free) retail template that will keep the attention on your products.
Easily make the site your own: take full control of the colors, web fonts, images, and other styles that make your brand shine.
Import or add your content and products, and experience the freedom of customizable content structures.
Feel like changing something in the template? All templates were built by designers using Webflow without writing code. That means you can customize them using our visual interface too. Learn more about how to customize Webflow sites at our Help Center
The Prospero UI kit includes 85 sections and 10 layouts showcasing large photos, sleek typography, and plenty of white space that will beautifully complement your brand.
Displays perfectly on desktops, tablets, and phones.
Site navigation automatically collapses into a mobile-friendly menu on smaller devices.
Build your lead lists and subscriber base with beautiful forms.
Uses fonts from Google's Web Font collection.
All graphics are optimized for devices with high DPI screens.
Customize the built-in database for your project or just add new content.
Shape your customer's experience and customize everything, from the home page to product page, cart to checkout.
Can only be used by you or one client for one end product. You cannot resell or redistribute this template in its original or modified state.
This template is free to use in both person and commercial projects. You cannot resell, redistribute, or license this template in its original or modified state.
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For template support, please check the Support tab.
Use the Preview in Designer option to make any edits to the template pages and preview how the layout would fit your content. Changes in preview mode won't be saved.
It isn't possible to apply a template to an already existing project. Instead, you'll need to create a new project based on the Template.
With a Free account plan, it is possible to edit two pages of the template-based project. To unlock more pages and features a premium plan is required.
With a Lite plan (or higher), you can export sites you build in Webflow, including templates, to host them anywhere you'd like.
Webflow templates are only available for purchase through individual accounts. Once a template-based project has been created it is then possible to transfer it to a team account.
CMS templates are designed to use the power of the Webflow CMS. It is possible to downgrade to a Basic Site Plan as long as all CMS content is deleted from the project.
Use the View Connections tool to understand where the CMS content is on the site and delete any dynamic listings and CMS content. We also recommend you to check Symbols and the Collection page Templates.
All templates were built by designers using Webflow without writing code. That means you can customize them using our visual interface too.
Build your site for free and take as long as you need. (That’s right, no trial here.) Just add a site plan for more pages, and a custom domain when you’re ready for the world.