Beer Brewery Makeover – Building A Brand
Created by
The Futur
Summary
Can design have a positive impact on a business? How do you grow a homegrown beer brewery and take it to retail?
In episode 11 of Building A Brand, the branding process comes to an end, and now it's time to launch the re-branded Hamilton Family Brewery to the public. With all of the deliverables in Josh Hamilton’s hands, there’s one last thing Matthew and Ben have to get to him for the project to be complete - the brand style guide.
This document will give guidelines for any future designers working with Hamilton Family Brewery on how to properly execute and iterate on the design work Blind has done. Since Josh creates a lot of his own merchandise, signage, and labeling, this document will be invaluable to him. After the Brand style guide is delivered, Josh and his crew implement Blind’s work to change over the Tasting Room the night before revealing the new brand to their customers. In a party that feels more like a backyard barbecue than a fancy reveal, Josh and Crysten will showcase their new logo and branding to Hamilton’s community and launch the next phase in the brewery’s life. As Hamilton Family Brewery moves into the future, will Blind's rebrand help them accomplish their business goals of preparing the brand for retail shelves? What will the public think of the change?
In this series
Why design documentation is worth your time - Inside Marketing Design at Chargebee
Designing for a market with slower internet speeds - Inside Marketing Design at Paystack
Hometown Homepages
In this series, designer Maddy Beard gives local businesses in her area a much-needed redesign of their website homepages using Webflow.
Webflow Stories
Experience the power of visual web development through these real-life stories of creativity, flexibility, and success.
Generation No-Code
No-code is closing the gap between idea and impact. Gain inspiration from four real stories of pursuit, empowerment, and the magic of creativity.
Inside Marketing Design
A podcast created to help you improve your skills and have more impact as a marketing design professional.
Portfolio Design
As a creative, your most powerful tool is your portfolio. Learn how to use that power wisely and responsibly.
Built by Hand
To rebuild his neglected website, a self-taught designer and entrepreneur must discover his voice and carve out a place among the businesses he's helped build.
Your Design Career
So you want to be a product designer? Get empowered by hearing what it (really) takes to succeed in the product design industry.
Creator Sessions
An online event series showcasing the art and stories behind today’s most beloved musicians, artists, videographers, and photographers.
Young Guns
A series that follows up and coming designers across the globe in their pursuit to become creative professionals.
Arnau Ros
What do the best websites in the world look like? Join Arnau and take a deep dive into the creative world of web design and development.
Free until you’re ready to launch
Build your site for free and take as long as you need. (That’s right, no trial here.) Just add a site plan for more pages, and a custom domain when you’re ready for the world.
