Inside Marketing Design at Basecamp
Created by

Charli Marie
Summary
Basecamp takes a different approach to growing a tech company, and the same is true of their approach to marketing design. In this episode I speak to Basecamp’s lead (and only) marketing designer, Adam Stoddard, about how his approach to integrated design has him designing in the browser, copywriting, maintaining multiple websites and doing the print design too! You’ll hear how he gets it all done, and have some preconceived notions about the “right” way to do things questioned.
Follow Adam on Twitter https://twitter.com/AdamStddrd
See his work on https://basecamp.com and try Hey at https://www.hey.com
In this series
Free until you’re ready to launch
Build your site for free and take as long as you need. (That’s right, no trial here.) Just add a site plan for more pages, and a custom domain when you’re ready for the world.

