Making design "craveable" - Inside Marketing Design at Instacart | S02E06

Episode 6  |  Season 2  |  48:51  | 

Created by

Charli Marie

 | 

Summary

Hear about the channel-based marketing design approach at Instacart from Senior Marketing Designer on the CRM team, Monica Galvan.

Instacart experienced a lot of growth during the pandemic with us all ordering food from home. In this episode we hear from Monica about the ways in which marketing projects changed in 2020, the huge amount of work she and the CRM team get done, and the clear processes in place to make it all happen. You'll also learn about the design team structure, and the approach Instacart takes to create "craveable" food photography.

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