Packaging Design Challenge – Young Guns Season 2 Episode 4

Episode 4  |  Season 2  |  14:07  | 

Created by

The Futur

 | 

Summary

Why is packaging important? How can design make something look more expensive? Can design change the perception of value for a commodity good? In episode 4 of the Young Guns 2, Chris issues a packaging design assignment for them to tackle to help them develop their design portfolio. Want to take on a design challenge? Play along and compare your results. Tag us on IG @thefuturishere with the hashtag #FuturYoungGuns

Here are the parameters:
• Choose an ethnic food to redesign its packaging
• Do not change the logo or colors
• Must use all type, legal, barcode from the existing package

Judging criteria:
1. Position for high-end clients
2. Appetite appeal
3. Shelf presence
4. Highlight product features
5. Appropriateness

You might also like

Free until you’re ready to launch

Build your site for free and take as long as you need. (That’s right, no trial here.) Just add a site plan for more pages, and a custom domain when you’re ready for the world.

Get started
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.