
“Building a Brand” takes you behind the scenes of creating a strong brand that resonates with customers and stands out in the marketplace.
Summary
Get a behind-the-scenes look at the branding process from start to finish. You'll see how ideas are shaped and take the form of a new identity system, packaging, messaging, website — and ultimately, see the brand reintroduce itself to the world.
In the first season of the show, we follow creative directors Ben Burns and Matthew Encina as they help their client, Hamilton Family Brewery, rebrand their business.
Episodes
Free until you’re ready to launch
Build your site for free and take as long as you need. (That’s right, no trial here.) Just add a site plan for more pages, and a custom domain when you’re ready for the world.
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