Darktrace, a global leader in AI for cybersecurity with more than 10,000 customers, relies on darktrace.com as its primary demand generation engine. Built with Webflow, the site brings the Darktrace brand to life through stunning animations and interactions, serving outcome-driven content that resonates with a cybersecurity audience seeking clarity and authenticity.
More than 35 employees in marketing and beyond contribute directly to the site, while a slim core web team keep up with demand from international markets and continuous product innovation. Recent developments on the site include an ROI calculator, new ‘Solutions’ pages, and demo content, all driving deeper engagement. Over the past year, darktrace.com has attracted 1.2 million visitors and generated more than 50,000 form submissions in a highly competitive industry.