Cradle (2017-18)
![site profile thumbnail](https://screenshots.webflow.com/sites/5bac6bf4c6e1a955eb5a9989/20181210082613_967f4d788eff70a7fd4d8fdc69b3f294.png)
A full website for a B2B startup that helps people better connect to their customers via phone. I conceptualized the narrative as well as the overall art direction. To differentiate their brand/product from the sea of derivatives and lifeless VoIP products, I injected humor and bright colors into the design and copy. The website is also built with SEO heavily in mind, as well as marketing lead gen and analytics functionality/tracking.