AWI is a Canadian-based company that operates internationally from offices in Canada and the US to provide water filtration solutions to municipal and industrial clients. They initially approached us with two goals: A logo update and preparing trade show materials. Not only did we streamline their logo, but we created a brand identity package to give them the tone, voice, colour palette and visual context guidelines for print, web and face-to-face marketing designs. We created various print collateral to support the marketing efforts unique to them, such as a customized trade show display and branded swag, to bring their face-to-face marketing to a whole new level. Additionally, we designed and built their website to help with their marketing materials.
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