BTV — Business Television

Audax Studio delivered a comprehensive digital transformation for BTV, Canada's longest-running business investment show with over 25 years of national broadcasting on BNN Bloomberg, FOX Business News, Bloomberg TV, and BizTV. Faced with an outdated website that failed to showcase their extensive library of investment content and CEO interviews, BTV required a complete redesign and modernization. Audax Studio led the information architecture restructuring, design implementation, and full Webflow development. We optimized the CMS architecture to efficiently manage their vast video library, articles, and company profiles, while implementing improved editorial workflows for their production team. A critical component involved backend integrations using serverless functions, enabling external partners and featured companies to access CMS data for syndication and distribution purposes. The result is a high-performance, scalable platform.