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The founders of Holocene — Julien, Stéphane, and Théo — faced a key challenge: presenting three distinct activities (restaurant, catering, and food truck) under one unified brand, while improving their online visibility. Their previous website didn’t reflect their craftsmanship and struggled to convert visitors into clients. Our approach focused on a complete redesign of the user journey, building a clear architecture that allows intuitive navigation between the three services. The minimalist, precise design puts the products front and center, celebrating the freshness and authenticity that define Holocene. We integrated strategically placed lead generation forms and fully optimized the site for SEO. The resulting Webflow showcase website combines refined aesthetics with technical performance, giving Holocene the tools to strengthen its digital presence and grow across all three business lines.