Kota is a Dublin-based FinTech platform automating employee benefits across 30+ European countries, with comprehensive health insurance, pension, and life assurance management integrated with major HRIS providers.
They approached us to build their product marketing website featuring interactive demos, pricing calculators, and multi-country benefit comparisons.
Key challenges included designing complex product feature matrices, building dynamic pricing tools that adjust by country and company size, creating interactive HRIS integration visualizations, and developing a flexible case study system. The site positions Kota as the all-in-one benefits automation platform with clear product differentiation from traditional brokers, streamlined demo booking flows, and self-service educational resources—enabling their sales team to move enterprise deals forward while allowing HR teams to quickly evaluate fit before engaging sales.