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Migrated Terial's marketing website from Framer to Webflow with zero downtime and no SEO impact, ensuring a seamless transition for both users and search engines. Built a scalable design system and comprehensive component library, giving the internal team the flexibility to create and publish new landing pages while maintaining consistency across the site. Developed a robust CMS architecture for blogs, webinars, and case studies, making content management simple and scalable. Created highly flexible tab and accordion components that can be updated directly from the CMS, allowing the team to manage complex content without developer support. The webinars section integrates directly with HubSpot to capture registrations and synchronize lead data with the client's CRM. The project also included Google Analytics and Microsoft Clarity integration to support ongoing user behavior analysis, performance monitoring, and data-driven optimization.
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