Y Education are a New Zealand based education provider, with a tangata (people) centred approach. They required a simple user friendly site that authentically told their story and unique positioning to drive digital marketing to and build brand awareness.
Their USP and story were brought to life through real learner stories and a strong narrative across the site. A combination of strong brand messaging, photography and video of learners, and clear user flow has seen the website bring immediate success in it's first month of launch for the brand.