Chroma, a leading UK flooring company with extensive experience, sought to redefine industry perceptions and showcase their unique expertise through a revamped identity and marketing website.
We adopted a ‘less is more’ approach, emphasising stunning flooring imagery and highlighting Chroma’s prestigious brand partnerships. By streamlining their visual approach identity and refining the messaging, we created a clear narrative structure that showcases their benefits and enhances user engagement.
The new website and visual approach provides Chroma with a versatile and sophisticated platform to champion their expertise and extensive sustainable credentials, further solidifying their position as industry leaders.
