ARYZ | The Hoop Studio Showcase

Aryz is a micro-training smart fitness platform that connects personal trainers with clients, managing scheduling, payments, and tracking for a seamless training experience. All while creating their own service category coined micro-sessions They needed a full rebrand and rebuild to take ARYZ from “Push Partner” to a confident, investor-ready product site. The brief: express the new visual language, clearly explain the concept of micro training sessions (what they are, why they work, who they’re for), and funnel visitors to app sign-ups—without losing credibility with potential seed-round investors. Practically, that meant a crisp narrative from problem → method → outcomes, strong download CTAs and social proof, a lightweight, high-performance Webflow build, and an information layer for investors (traction, roadmap, team, press) that feels coherent with the consumer story.