BlueGrid faced several challenges: their existing website lacked effective communication and failed to connect with their core audiences. They needed a new, human-centric, and professional-looking website within a tight timeframe.
Additionally, the site needed to enable BlueGrid’s team to easily manage the content of their marketing pages, while having an integration with their preferred CRM system, RecruitCRM.
We translated BlueGrid’s brand identity, incorporating their logo and colors into a cohesive web design that emphasized inclusivity and global appeal. Sourcing appropriate images, we ensured the visuals resonated with an international, diverse audience.
We integrated RecruitCRM with Webflow, to balance the client’s preferred CRM functionalities with Webflow’s intuitive content management. The site was optimized for easy navigation, especially directing candidates to the vacancies portal.