The founder of Head Impact Prevention (HIP), is a former NFL pro who set out to create a better helmet that can serve athletes in high-impact sports as well as our soldiers. His helmet solution takes the most capable creator, nature, and leverages its designs in a man-made product. The View Marketing & Creative team built a logo, brand and website that communicated the unique biomimicking design of the helmet while displaying the benefits in a simple, easy-to-understand way. Webflow enabled the design to be built from scratch to be exactly what the client wanted.
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