Magic Mike (not a stripper) is a magician based in Sydney entertaining for large events, weddings and more. After a successful stint on Australia’s Got Talent in 2022 his self-built site was no longer cutting it, so we did a full re-do. Built in Webflow, we used heaps of video for an immersive experience, and to showcase Mike’s awesome skill.
Videos are seamlessly integrated, optimised for speed, and filtering offers effortless accessibility. ‘Playing card’ animations are on theme, accompanied by graphics that reflect the same curved edges. Icons were also custom-designed by us. Automatic integration of Instagram adds a real-time dimension and reviews and celebrity testimonials feature to assure credibility.
We were also responsible for much of the copy on the website, which we optimised for SEO. Through a ‘chatty’ tone-of-voice we capture Mike’s up-beat personality and performance style.
