SaaS - Brand Design & Webflow Development
Plancraft, a SaaS company from Germany, urgently needed a brand redesign followed by a complete Webflow development. We started by carefully planning the website structure to guide our branding work. The new branding included updated fonts, colors, and shapes, along with custom icons, illustrations, and Lottie animations. For the Webflow development, we localized the website for two regions and set up a complex CMS to empower the marketing team to manage the website independently. We also planned and executed an SEO migration strategy to ensure that no SEO juice was lost in the transition.