Soraya Zidane | SZ Elite

SZ Elite is a coaching brand built for CEOs, founders, and executives who want to improve their health without compromising performance. Soraya Zidane — executive health coach trusted by 250+ leaders from Meta, OpenAI, and Amazon — needed a digital presence that matched her audience's level. Rather than leaning into generic fitness cues, the goal was something premium, structured, and credible. The result is a Webflow site with dedicated coaching pages, strong trust signals, newsletter capture, and a CMS built for content and SEO — turning LinkedIn traffic into qualified leads. Google Analytics was set up at launch to track traffic, engagement, and conversions from day one.