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We redesigned our own We-R website from an outdated showcase into a strategic, B2B leadgen‑oriented Webflow platform aligned with our current positioning as a Webflow Premium Partner. The previous site no longer reflected our services, expertise, or the way we help B2B companies use their website as a growth lever, so we used this project to realign brand, messaging, UX, and SEO architecture around our core offers and case studies. We rebuilt 100% of the experience with a strategy‑first approach: new information architecture, SEO‑driven sitemap, custom illustrations, a structured portfolio, and conversion‑focused flows that turn the site into a scalable lead generation engine for the agency.