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Luna Flora is an elegantly crafted e-Commerce template designed specifically with florists in mind. This curated suite of page layouts, components, interactions and exclusive lottie animations will make launching your modern florist website breeze.

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Luna Flora is a minimal yet eye-catching template for Webflow E-Commerce  

An ideal starting point for a small or large floristry business to launch online, we’ve designed this template with the perfect mix of elegance and rich functionality.

Edit colors and fonts with ease

Colors and type styles are easily modified throughout the entire template using the style guide page. Edit swatches and switch typefaces to style your site, your way.

Smooth interactions & exclusive animations

The fresh page load and scroll interactions in our template will make your new website a delight to visit and explore, with over a dozen lottie animations included throughout. These animations were created by Hollagraphica, exclusively for use in this template. You can learn more about customizing these interactions at Webflow University.

Webflow CMS powered blog

Leverage the Webflow CMS with our custom designed blog pages. A beautiful home for your flower related musings and promotional content, you can also choose to reference products inside your blog posts to harness the true power of the Webflow platform.

Template features include:

  • Webflow CMS powered E-Commerce
  • Webflow CMS powered Blog & Team pages
  • Captivating Lottie animations and illustrations exclusive to this template
  • Styled forms for newsletter subscriptions and contact enquiries
  • 100% mobile ready, cross-browser compatible and retina-friendly
  • A well organised style guide with global color swatches for easy style management
  • Symbols for commonly used elements and sections
  • Google Fonts integration
  • 404, Search Results and Password Utility pages

Pages include:

  • Home  
  • About    
  • Weddings
  • Store
  • Blog
  • Terms & Conditions
  • Privacy Policy

Webflow E-Commerce Pages:

  • Product    
  • Product Category
  • Checkout
  • Order Confirmation

Webflow CMS Pages:

  • Blog Post  
  • Blog Categories
  • Blog Tags
  • Team Members

Utility Pages:

  • Password
  • 404
  • Search Results

Template Guide Pages:

  • Start Here
  • Style Guide
  • Licences
  • Changelog


Build your lead lists and subscriber base with beautiful forms.

Responsive navigation

Site navigation automatically collapses into a mobile-friendly menu on smaller devices.

Media lightbox

Showcase high-res photos and videos on a black backdrop.


Comes with animations and interactions for additional polish and usability.

Retina ready

All graphics are optimized for devices with high DPI screens.

Responsive design

Displays perfectly on desktops, tablets, and phones.

Web fonts

Uses fonts from Google's Web Font collection.


Reusable elements you can use across your site. Edit a symbol and all copies update instantly.

Content management system

Customize the built-in database for your project or just add new content.


Shape your customer's experience and customize everything, from the home page to product page, cart to checkout.

Single Use License

Can only be used by you or one client for one end product. You cannot resell or redistribute this template in its original or modified state.

Free License

This template is free to use in both person and commercial projects. You cannot resell, redistribute, or license this template in its original or modified state.

License information
Hollagraphica supports this template
Designed by Hollagraphica

Questions about this template? Just reach out to the template designer and they will get back to you within 2 business days.

For advanced design guidance, please share your questions in the Webflow Forum or reach out to a Webflow Expert.

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For template support, please check the Support tab.

Is there a template demo available?

Use the Preview in Designer option to make any edits to the template pages and preview how the layout would fit your content. Changes in preview mode won't be saved.

Can templates be used in existing projects?

It isn't possible to apply a template to an already existing project. Instead, you'll need to create a new project based on the Template.

How many template pages can be edited with a Free Account Plan?

With a Free account plan, it is possible to edit two pages of the template-based project. To unlock more pages and features a premium plan is required.

Can templates be exported?

With a Core plan (or higher), you can export sites you build in Webflow, including templates, to host them anywhere you'd like.

How to purchase a template from a legacy team account?

Webflow templates are only available for purchase through Workspaces and legacy individual accounts.

How to remove the CMS functionality from a template?

CMS templates are designed to use the power of the Webflow CMS. It is possible to downgrade to a Basic Site Plan as long as all CMS content is deleted from the project.

Use the View Connections tool to understand where the CMS content is on the site and delete any dynamic listings and CMS content. We also recommend you to check Components and the Collection page Templates.

How to remove the Ecommerce functionality from a template?

Ecommerce templates are designed to use the power of Webflow Ecommerce. It is not possible to remove Ecommerce from a template, however, deleting all Ecommerce Products and Categories from the project, will allow to select a lower Site Plan.

How to remove the Memberships functionality from a template?

Membership templates are designed to use the power of Webflow Membership. It is not possible to remove Memberships from a template.

Fully customizable in Webflow

All templates were built by designers using Webflow without writing code. That means you can customize them using our visual interface too.

Find out how

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