Ade's Portfolio

With over 19 years of experience in UX and product design, I have dedicated my career to understanding customer pain points and delivering effective solutions. My journey spans across various business and consumer digital experiences, most recently at Experian Data Quality, where I tackled complex data management challenges for both small and enterprise-level businesses. My approach is rooted in continuous discovery, agile design, and rigorous customer validation through user interviews, workshops, usability testing, and stakeholder alignment. I firmly believe that the best solutions emerge from a deep understanding of the customer, coupled with a collaborative working practice. As a seasoned design leader, I have successfully led small design teams to achieve outstanding outcomes and consistently champion the voice of the customer throughout the organization.