Foodness Gracious - We Empower, Equip & Inspire Home Chefs
Foodness Gracious is a home for recipes, product reviews, and responsibility articles. Home chefs worldwide can find the perfect recipe for every occasion. The collection is easy to search and filter through various categories: cuisine, course, and time providing a simple way to find the right recipe.
The design reflects the three pillars of the brand: the recipes, the product reviews, and the responsibility articles. Each pillar has an identity, aiding user experience and navigation. All three pillars employ an optimized CMS structure to simplify adding and modifying the content.
One of the biggest technical challenges was migrating the recipe database from WordPress to Webflow. This transition aimed to retain existing search ranks and enhance them through a more optimized structure and improved SEO settings.
The launch of the redesigned Foodness Gracious website marks a significant milestone. It signals a promising new chapter for the platform and its community of dedicated users.