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TeamUp needed a marketing site that clearly communicated their value while converting visitors into qualified leads. The challenge was translating complex functionality into digestible messaging that builds trust. I designed and built a conversion-focused site that guides visitors through a logical discovery journey. The design emphasizes clarity and credibility, with strategic social proof, clear value propositions, and intuitive navigation that makes complex software feel approachable. Key deliverables: - Custom responsive design optimized for all devices - Strategic information architecture for conversions - Performance-optimized Webflow development - CMS setup for easy content updates The result A professional marketing site that positions TeamUp as an industry leader while driving qualified leads to take action. Built entirely in Webflow with custom interactions.