KI4B Ads is a direct advertising sales landing page built for KI4B.de — a German-language AI business publication targeting the DACH market (Germany, Austria, Switzerland). The site is designed to convert media buyers and brand managers into paying advertisers, presenting audience data, ad formats, and pricing in a clean, conversion-focused layout.
Built entirely in Webflow, the project features a scroll-triggered counter animation to surface key audience metrics, custom hover effects, smooth scrolling via Lenis, and a sticky scroll-to-top interaction. Ad slot bookings are handled through a Passionfroot integration, keeping the purchase flow frictionless. The design uses Space Grotesk for a modern editorial tone and a WhatsApp CTA in the navbar for high-intent direct contact.