ProAutomated | On-Site Engineering Services for Automation & Lighting Control

I redesigned the website for ProAutomated, a North American field service engineering firm with over 15 years of experience and 14,000+ completed projects. The goal was to create a clean, modern site that clearly communicates their services, highlights their technical expertise, and attracts both B2B clients and top-tier engineering talent. I handled the full scope of work, including site architecture, copywriting, SEO strategy, Webflow development, and visual design. The content was entirely rewritten to be clear, conversion-focused, and SEO-optimized — with a focus on automation, commissioning, and field engineering. I also created supporting illustrations and infographics to make the site visually engaging and easy to navigate, even for complex technical topics. The result is a confident, content-rich website that positions ProAutomated as a leader in their industry, improves user experience, and strengthens both their lead generation and recruitment efforts.