Optable | Making data collaboration more approachable

The goal was a clear website with great UX that highlights main information about Optable’s approach and services. Drawing from the existing content and structure but refining it to reflect Optable’s approachability and sophistication. Light and dark sections are brought to life with the illustrations and graphic assets, subtle but effective animation bring assets and diagrams to life. The site is built in webflow so it is easy for the Optable team to update content across the site.