Christiaens Auto Industries

1717, a family-owned business rooted in the automotive industry for several generations, was at a critical point of transformation. With the arrival of the third generation of management, the company sought to modernize its image while preserving its rich heritage. Specializing in the rental, sale, and maintenance of vehicles, 1717 represented a model of entrepreneurial resilience, known for its expertise and reliability in the local market. The mission was clear: to create a digital identity that honors the company's history while propelling it into the future.