A nuts and bolts approach to repositioning a leading safety and compliance platform.
We helped Ctrl Hub refocus their strategy, repositioning as a specialised SaaS platform for field operations. With a clean, practical, “nuts and bolts” brand identity, Ctrl Hub now reflects the practical safety and compliance solutions their clients need - built by industry experts, for the industry.
The distinct design is suited for use on screen and in print. While new brand mark and industrial graphic elements like the bolt, sheet metal cropping device and tread plate pattern strike a cord with the audience. The roll out of these elements is evident throughout their custom website built with Webflow.
The full Ctrl Hub case study is available on our website.