ResilienX faced the dual challenge of refining its brand and enhancing its digital visibility in the emerging air mobility market. Their brand needed to evolve to appeal to new clients while retaining key elements. Market confusion around their offer, with many assuming they were a drone manufacturer rather than a software provider, compounded their ability to connect with audiences. Furthermore, as they secured major contracts, including with NASA, and prepared for key industry events, their website remained under-optimized for SEO, limiting their reach.
The ResilienX site was built to inspire confidence and surface opportunity. Bold visuals and scroll-triggered cues guide users through a clear, engaging story. Alongside, we ran an SEO audit that uncovered gaps across key aerospace and drone safety terms. With restructured content, optimized metadata, and improved page speed, the site is now primed for discoverability in a low-competition space, setting the stage for growth.