At Webflow we take a lot of pride in quality. For a template to be published, it must meet all the requirements below, as well as achieve a score of “Good” on all areas of our quality rubric.
View our quality rubricTemplates must meet all of these requirements to be added to the Webflow Marketplace. Go through this checklist before sending your template for the first review.
Pick a primary tag below that best fit your template. This will be the main way we describe your template throughout the template marketplace. The primary tag and the category should not be the same. Ex: Choose "Cafe" if it's a template for cafe businesses.
These tags should be used as additional template tags:
UI Kit, Multi-layout, One Page, Multipurpose, Coming Soon, Countdown, Under Construction, Directory, Documentation, Resume, CV, Personal, Wedding
Templates should aim for a single business vertical but it is possible to add tags from a distinct category whenever it makes sense.
Not all single-page templates are Landing pages. Templates with a single page should be tagged as One page, but the Landing Page tag should only be used on single page templates that are oriented for conversion.
The Multi-layout tag should not be set as a primary tag. Instead it should be added as a secondary tag to templates with more than three layout variations for a minimum of three static pages.
Each layout needs to be unique and respect the template theme. In other words, it should only be related to one business vertical.
The UI Kit tag should not be set as a primary tag. Instead it should be added as a secondary tag to templates with several designs for modular elements only (ex. Navbars, Sliders, Forms).
Many of today's templates offer multiple layout variations for home pages, contact pages, etc. Designers can add layout variations to their template but should follow these guidelines:
Templates with a minimum of three layout variations for three static pages are tagged with "UI Kit".
Note about business address
The following Ecommerce template pages shouldn't have any preloaders:
Cart
Checkout page should include:
Checkout PayPal page should include
Order confirmation page
Product template page should include:
Category template page should include:
Product management
Everything you need to know about becoming a Webflow template designer can be found on our admissions page.
Guideline infringements are the most common reason templates are rejected. Before submitting a template, make sure you deeply familiarize yourself with:
We recommend taking a thorough look at our submissions guidelines, our design quality rubric and our functionality rubric. These resources will likely help you understand where improvements are needed. From there, we recommend looking at our example templates, and using resources like Webflow University to make the necessary improvements before resubmitting.
If you are a newcomer to the program, you may submit one template at a time. Designers may be eligible for multiple submissions at once after they have demonstrated a strong familiarity with our submission guidelines, quality rubric, and functionality rubric.
Try Webflow for as long as you like with our free Starter plan. Purchase a paid Site plan to publish, host, and unlock additional features.