The strategic advantage of a design system in Webflow

In this session, Alessia Sannazzaro (Managing Director, Code & Wander), Brodie Rich (Global Design Director, Beyond), Timothy Ricks (Webflow educator, T.RICKS), and Hannah Hearth (Director of Product Design, Webflow) will share the common ways they structure builds in WebflowWhat does it really take to scale content creation while staying on-brand and agile?  — from class-based frameworks to section libraries and fully modular design systems. You’ll walk away with a clearer understanding of which approach suits your team, how design systems can speed up collaboration between design, content, and engineering, and why the right setup isn’t just a workflow improvement — it’s a strategic advantage.

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Attendees will learn:

• A clear overview of different approaches to building in Webflow — and when to use each
• How design systems streamline collaboration across teams and reduce approval times
• Why modular design systems offer greater scalability and speed
• The value of investing in a system that balances creativity with consistency — especially for large sites