Workshop: Strategies to drive AEO, conversion, and impact
Bring AEO to Life in your workflow: A hands-on workshop by Webflow & Graphite
Go beyond the theory and start implementing AI Experience Optimization (AEO). In this follow-up to Architecting for AI, you’ll get practical guidance, technical insights, and real-world examples to help you design for AI-driven discovery, boost conversions, and future-proof your site strategy.
Bring AEO to Life in your workflow: A hands-on workshop by Webflow & Graphite
Go beyond the theory and start implementing AI Experience Optimization (AEO). In this follow-up to Architecting for AI, you’ll get practical guidance, technical insights, and real-world examples to help you design for AI-driven discovery, boost conversions, and future-proof your site strategy.
Agenda
July 22, 2025
Arrival & Breakfast
July 22, 2025
Workshop Open
July 22, 2025
AEO overview and how to optimize your website’s content to answer directly to your users
July 22, 2025
Break
July 22, 2025
AEO in Action: How Webflow is Evolving Our Marketing Strategy
July 22, 2025
Inside the AEO Playbook & Sneak Peak of the AEO Webflow App
July 22, 2025
Workshop Closing
Speaker
Speakers
Guy Yalif
Guy Yalif is a B2B marketing executive with over 20 years of experience helping marketers use AI to drive revenue on websites and across digital advertising. Currently Webflow's Chief Evangelist, Guy has been a marketing leader at Twitter, BrightRoll, Tradeweave, Yahoo, and Intellimize. He has been a part of four successful exits and was cofounder and CEO of Intellimize. He was also an aerospace engineer and made the oh-so-typical journey from there to CMO.
Guy Yalif is a B2B marketing executive with over 20 years of experience helping marketers use AI to drive revenue on websites and across digital advertising. Currently Webflow's Chief Evangelist, Guy has been a marketing leader at Twitter, BrightRoll, Tradeweave, Yahoo, and Intellimize. He has been a part of four successful exits and was cofounder and CEO of Intellimize. He was also an aerospace engineer and made the oh-so-typical journey from there to CMO.
Guy Yalif
Guy Yalif is a B2B marketing executive with over 20 years of experience helping marketers use AI to drive revenue on websites and across digital advertising. Currently Webflow's Chief Evangelist, Guy has been a marketing leader at Twitter, BrightRoll, Tradeweave, Yahoo, and Intellimize. He has been a part of four successful exits and was cofounder and CEO of Intellimize. He was also an aerospace engineer and made the oh-so-typical journey from there to CMO.
Guy Yalif is a B2B marketing executive with over 20 years of experience helping marketers use AI to drive revenue on websites and across digital advertising. Currently Webflow's Chief Evangelist, Guy has been a marketing leader at Twitter, BrightRoll, Tradeweave, Yahoo, and Intellimize. He has been a part of four successful exits and was cofounder and CEO of Intellimize. He was also an aerospace engineer and made the oh-so-typical journey from there to CMO.
Guy Yalif
Guy Yalif is a B2B marketing executive with over 20 years of experience helping marketers use AI to drive revenue on websites and across digital advertising. Currently Webflow's Chief Evangelist, Guy has been a marketing leader at Twitter, BrightRoll, Tradeweave, Yahoo, and Intellimize. He has been a part of four successful exits and was cofounder and CEO of Intellimize. He was also an aerospace engineer and made the oh-so-typical journey from there to CMO.
Guy Yalif is a B2B marketing executive with over 20 years of experience helping marketers use AI to drive revenue on websites and across digital advertising. Currently Webflow's Chief Evangelist, Guy has been a marketing leader at Twitter, BrightRoll, Tradeweave, Yahoo, and Intellimize. He has been a part of four successful exits and was cofounder and CEO of Intellimize. He was also an aerospace engineer and made the oh-so-typical journey from there to CMO.
Speakers
Guy Yalif
Guy Yalif is a B2B marketing executive with over 20 years of experience helping marketers use AI to drive revenue on websites and across digital advertising. Currently Webflow's Chief Evangelist, Guy has been a marketing leader at Twitter, BrightRoll, Tradeweave, Yahoo, and Intellimize. He has been a part of four successful exits and was cofounder and CEO of Intellimize. He was also an aerospace engineer and made the oh-so-typical journey from there to CMO.
Guy Yalif is a B2B marketing executive with over 20 years of experience helping marketers use AI to drive revenue on websites and across digital advertising. Currently Webflow's Chief Evangelist, Guy has been a marketing leader at Twitter, BrightRoll, Tradeweave, Yahoo, and Intellimize. He has been a part of four successful exits and was cofounder and CEO of Intellimize. He was also an aerospace engineer and made the oh-so-typical journey from there to CMO.
Sponsor
Sponsors
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