Today marks a special day for Webflow as we unveil our new brand identity.
Our refreshed brand speaks to the heart of what Webflow has always stood for: giving everyone the superpowers to build professional, visually stunning websites — all without having to write code to achieve developer-grade results. We're so excited to introduce a brand that not only helps bring this mission to life, but also pays tribute to the people who use Webflow every day to accomplish incredible things.
You’ll first notice that our new logo is a visual representation of the core building blocks of the web itself — HTML, CSS, and JavaScript. It is meant to symbolize the development superpowers we're placing in the hands of everyone who uses Webflow. Alongside our new logo, we’re rolling out a revamped brand identity that you’ll see both within and outside our product. This transformation for Webflow and for our customers is the result of months of dedicated work by our incredibly talented in-house design team, as well as valuable community feedback.
In our first decade as a company, we've served hundreds of thousands of customers, helped bring millions of websites to life, and have been at the forefront of the no-code and visual development movement. Our journey has connected us with freelancers, agencies, startups, and enterprises big and small — and this diverse and vibrant community of designers, visual developers, marketers, and entrepreneurs became the cornerstone of everything we do.
As we head into our next decade, we want to recognize that our brand is more than just a reflection of our product and our company. It also represents you –– our amazing community. You are the driving force behind Webflow's growth and where we are today. It’s all of you who have taken those bold steps, leaving your day jobs to start your own businesses, advocating for Webflow within your companies, and learning from one another to sharpen your own developer superpowers.
Your passion and your advocacy have played a pivotal role in shaping Webflow. And now, we've reimagined our brand to reflect that passion, power, and unmistakably professional work that you do every day. With this new brand and the latest advancements in our product, we aim to make your job of crafting extraordinary experiences for the web more powerful than ever.
A decade into this journey, and we've never been more grateful to all of you who have chosen Webflow to transform how you build for the web. Thank you so much for joining us on this adventure!
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Build visually, publish instantly, and scale safely and quickly — without writing a line of code. All with Webflow's website experience platform.
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