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Katie McKenna

Katie McKenna

Katie McKenna is the Director of Content at Portent, overseeing content strategy, production, and outreach. She graduated with a BA in Journalism from Indiana University. She loves helping brands tell stories through the content they produce and creating positive user experiences.


Katie McKenna

Katie McKenna is the Director of Content at Portent, overseeing content strategy, production, and outreach. She graduated with a BA in Journalism from Indiana University. She loves helping brands tell stories through the content they produce and creating positive user experiences.


Posts by this author

Strategy

How to create marketing personas that start with empathy

by
Katie McKenna
Strategy

How to create marketing personas that start with empathy

Treating customers with respect earns you loyalty. Dig into marketing personas that reflect real people to gain the most valuable insight.

by
Katie McKenna
How to create marketing personas that start with empathy

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