Understand how your site performs

If you have a consent management platform (CMP) integrated with your site, you can offer your visitors the choice to opt out of Analyze.

Analyze does not place a cookie in your visitors’ browsers. Analyze does store information in the visitor’s browser local storage.

Analyze stores data in a browser’s local storage in order to ensure the accuracy and integrity of the analytics data being collected.

• The number of visitors to each of your pages
• Which countries your visitors originate from
• Event tracking, e.g., how many times a button on a page is clicked
• The browser language for your site visitors
• What browsers your site visitors are using
• The aggregate breakdown by device type

No. Analyze uses anonymous identifiers when collecting analytics information. As a simplified example, Analyze will identify a visitor with an anonymous visitor ID (e.g., user12345), but cannot tie that anonymous visitor ID back to an identifiable person. For example, if John Smith from the United States visits your site and is assigned the visitor ID of user12345, Analyze would only identify that visit as user12345 but would not know that user12345 is John Smith.