Diversity, Equity, and Inclusion at Webflow

We’re dedicated to empowering everyone to build on the web — and building a diverse, equitable, and inclusive workplace that reflects and empowers the world we’re building for.

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“At Webflow, we believe that we can only achieve our mission by bringing forward a truly diverse and inclusive workforce where each employee feels valued and empowered to do fulfilling and impactful work.”

Vlad Magdalin, Co-founder and CEO

Our approach

  • Measure what matters.

    We leverage data to measure, prioritize, and hold ourselves accountable for our efforts and impact.

  • Call all Webflowers in.

    Inclusion is a team effort. We provide learning and engagement opportunities to enable and activate our team’s awareness, allyship, and advocacy.

  • Center the most marginalized.

    We center and solve for the experiences of the most marginalized in order to build an organization and product that truly empowers everyone.

  • Be actively anti-racist.

    To create and lead a workplace centered on equity, we acknowledge and combat the systems that perpetuate systems of racism and inequality.

Programs and initiatives

  • Diversity, Equity, and Inclusion council

    Our DEI council is made up of appointed team members and executives that helps drive, integrate, and scale DEI efforts across our organization.

  • Affinity Groups

    Our Webflow Affinity Groups provide funding, support, and space for marginalized identity groups.

  • Optimizing internal systems for equity

    We design key internal systems and processes — from recruiting and hiring to promotions and compensation — to promote inclusion and equity. We audit and evolve these systems to drive more equitable outcomes.

  • Accessibility task force

    Our accessibility task force is a team of leaders and advocates who are responsible for driving accessibility efforts in our product and building ableism awareness through education and empathy building exercises.

Affinity groups

At Webflow, we create, support, and fund a range of identity-based affinity and community groups. These are just a few of the affinity and community groups that help foster a culture of belonging and connection on our team: 

Asians @ Webflow

Welcomes anyone who identifies as Asian — including East Asians, Southeast Asians, and South Asians.

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Blackflow

Welcomes anyone who identifies as Black or African American.

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Caregivers @ Webflow

Welcomes anyone who identifies as a parent, prospective parent, or caregiver.

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Disability @ Webflow

Welcomes all disabled people — including people with chronic conditions and “invisible” disabilities.

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Queerflow

Welcomes anyone who self-identifies within the 2LGBTQIA+ community.

Learn more

Asians @ Webflow

Welcomes anyone who identifies as Asian — including East Asians, Southeast Asians, and South Asians.

Learn more

Blackflow

Welcomes anyone who identifies as Black or African American.

Learn more

Caregivers @ Webflow

Welcomes anyone who identifies as a parent, prospective parent, or caregiver.

Learn more

Disability @ Webflow

Welcomes all disabled people — including people with chronic conditions and “invisible” disabilities.

Learn more

Queerflow

Welcomes anyone who self-identifies within the 2LGBTQIA+ community.

Learn more

Our team

We’re dedicated to building a diverse team — in all senses of the word. And in the spirit of our behavior of radical candor: we’re not there yet. But here’s how we’re doing so far.

  • Race and ethnicity

    As of 
    January 2023
    White
    46.6%
    Asian
    18.3%
    African American / Black
    6.7%
    Hispanic / LatinX
    6.2%
    More than one
    3.8%
    Other
    2.3%
    Not reported
    16.1%
  • Gender expression

    As of 
    January 2023
    He / Him
    51.9%
    She / Her
    40.8%
    N/A
    5.3%
    They / Them
    1.3%
    Two or more
    0.7%
    Other
    0.2%
  • Primary working location

    As of 
    January 2023
    Remote (US)
    72.5%
    Remote (Outside of US and Canada)
    15.2%
    Remote (Canada)
    7%
    San Francisco (HQ)
    5.3%

Learn more about DEI at Webflow

Oct 19, 2020

An update on Webflow’s journey to becoming an anti-racist company

Read post
Apr 14, 2020

What we’re doing about accessibility at Webflow

Read post
Aug 29, 2019

Diversity and inclusion at Webflow: it's (past) time to do more

Read post

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