Diversity, Equity, and Inclusion at Webflow

We’re dedicated to bringing development superpowers to everyone — and building a diverse, equitable, and inclusive workplace that reflects and empowers the world we’re building for.

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“At Webflow, we believe that we can only achieve our mission by bringing forward a truly diverse and inclusive workforce where each employee feels valued and empowered to do fulfilling and impactful work.”

Vlad Magdalin, Co-founder and CEO

Our approach

Measure what matters.
We leverage data to measure, prioritize, and hold ourselves accountable for our efforts and impact.
Call all Webflowers in.
Inclusion is a team effort. We provide learning and engagement opportunities to enable and activate our team’s awareness, allyship, and advocacy.
Center the most marginalized.
We center and solve for the experiences of the most marginalized in order to build an organization and product that truly empowers everyone.
Be actively anti-racist.
To create and lead a workplace centered on equity, we acknowledge and combat the systems that perpetuate systems of racism and inequality.

Programs and initiatives

Diversity, Equity, and Inclusion council
Our DEI council is made up of appointed team members and executives that helps drive, integrate, and scale DEI efforts across our organization.
Affinity Groups
Our Webflow Affinity Groups provide funding, support, and space for marginalized identity groups.
Optimizing internal systems for equity
We design key internal systems and processes — from recruiting and hiring to promotions and compensation — to promote inclusion and equity. We audit and evolve these systems to drive more equitable outcomes.
Accessibility task force
Our accessibility task force is a team of leaders and advocates who are responsible for driving accessibility efforts in our product and building ableism awareness through education and empathy building exercises.

Affinity groups

At Webflow, we create, support, and fund a range of identity-based affinity and community groups. These are just a few of the affinity and community groups that help foster a culture of belonging and connection on our team:

Asians @ Webflow

Welcomes anyone who identifies as Asian — including East Asians, Southeast Asians, and South Asians.

Blackflow

Welcomes anyone who identifies as Black or African American.

Caregivers @ Webflow

Welcomes anyone who identifies as a parent, prospective parent, or caregiver.

Disability @ Webflow

Welcomes all disabled people — including people with chronic conditions and “invisible” disabilities.

Queerflow

Welcomes anyone who self-identifies within the 2LGBTQIA+ community.

Women @ Webflow

An affinity group whereby women are welcome to collaborate, discuss, and empower one another in and out of the workplace during the challenges we face and wins we celebrate.

Our team

We’re dedicated to building a diverse team — in all senses of the word. And in the spirit of our behavior of radical candor: we’re not there yet. But here’s how we’re doing so far.

Race and ethnicity
As of
August 2023
White

43.1%

Asian

17.4%

More than one

15%

Other

8.9%

African American / Black

6.4%

Hispanic / LatinX

5.7%

Not reported

15%
Gender expression
As of
August 2023
He / Him

51.5%

She / Her

40.1%

N/A

6.3%

They / Them

1.4%

Two or more

0.6%

Other

0.2%
Primary working location
As of
August 2023
Remote (US)

56.7%

Remote (Outside of US and Canada)

16%

Remote (Canada)

6.4%

San Francisco (HQ)

4.9%