Future proofing websites: Three marketing leaders' perspectives
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As consumer expectations rapidly shift, a well-designed and well-executed marketing website is mission critical. And while marketing leaders understand the positive impact a website can have on their bottom line, many continue to struggle when it comes to building, developing, and maintaining them
Watch this on-demand webinar to hear from marketing and web leaders at Drift (a Salesloft company), PandaDoc, and HubSpot as they share their perspectives on the biggest challenges fast-growing companies face when it comes to the website, tech stacks, and team collaboration — and what it takes to thrive in today’s hyper-competitive digital landscape.
Proprietary research the panelists will dig into includes:
- The average amount of money marketing teams are spending website teams and software annually
- The impact developer bottlenecks has on marketers’ abilities to deliver on their goals
- What’s driving measurable impact when it comes to website collaboration and workflows
Featuring
Ashley Kemper
Ashley Kemper, VP of Revenue Marketing at PandaDoc, leads teams and campaigns unlocking revenue growth. During her 6-year tenure at Asana, she built the acquisition marketing team, including web, paid, organic, and regional marketing programs. Kemper is also a seasoned educator, having spent years as a digital marketing instructor at General Assembly.
Emily Singer
Emily Singer, a seasoned marketing executive, has steered teams at Alteryx, Drift, and currently at Salesloft. Notably, she spearheaded Drift's marketing team during a period of rapid growth, culminating in its acquisition by Salesloft. Singer's experience spans all things B2B marketing with a focus on brand development, communications, and demand generation.
Neda Stoll
Neda Stoll is a Senior Director of Marketing at HubSpot based in San Francisco, CA. She oversees the website and conversational chat marketing teams. Before joining HubSpot, Neda worked in a variety of marketing roles in the tech industry leading digital and growth marketing functions.
Aubrey Morgan
Director of Enterprise Marketing @ Webflow. Hiker, snowboarder, and home chef.
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