Vidzflow
Connect Vidzflow with Webflow to host videos with custom branding, track engagement analytics, and add conversion-focused CTAs without coding.
How to build with Vidzflow and Webflow
Vidzflow provides video hosting with native Webflow integration through three methods: the Vidzflow marketplace app, Webflow's native Video element, and embed code. The marketplace app offers the fastest setup with visual controls for player customization, autoplay settings, and CTA placement. For basic playback without advanced features, Webflow's native Video element accepts Vidzflow URLs directly.
For implementations requiring precise iframe control, copy the pre-generated embed code from the Vidzflow dashboard into a Webflow Code Embed element. This method requires comfort with HTML and CSS. The platform handles performance optimization and tracks views, watch time, completion rates, and CTA click-through rates.
Use the Vidzflow app
The Vidzflow marketplace app installs directly into Webflow and adds a draggable video element to your components panel. After installing the app, upload videos to your Vidzflow dashboard, then drag the Vidzflow element onto any page and select videos from your library. The app automatically converts videos to optimized formats and provides visual controls for player customization without writing code.
You can configure the following through the app:
- Autoplay and playback controls: Toggle autoplay, muting, looping, and playback speed through simple on/off switches
- Brand customization: Use the color picker to match player controls to your site's design system
- Interactive CTAs: Add clickable buttons with custom timing, styling, and positioning for sign-ups or sales
- Lead capture forms: Collect viewer information during playback through embedded forms
- Video analytics: Track views, watch time, completion rates, and CTA click-through rates with weekly email reports and heatmap analytics
The app manages team collaboration through workspaces where multiple users can access videos across client sites. Find detailed configuration options in the Vidzflow app documentation.
Use Webflow's native Video element
Webflow's native Video element supports Vidzflow video URLs for basic playback without installing additional apps. This method works well when you need straightforward video hosting without custom CTAs, lead forms, or detailed analytics.
To use this method:
- Get your video URL from the Vidzflow dashboard
- Drag Webflow's native Video element from the Add panel onto your canvas
- Paste the Vidzflow URL into the video source field in the element settings
- Use Webflow's visual sizing controls to adjust dimensions and responsive behavior
This method provides simple visual sizing controls, requires no app installation, and works with Webflow's native responsive settings. However, it doesn't provide access to Vidzflow-specific features such as custom CTAs, lead-capture forms, or engagement analytics. For advanced video marketing features and conversion tracking, use the marketplace app instead.
Use embed code
For implementations requiring precise iframe control or custom wrapper elements, this method gives you full control over iframe attributes. This approach requires comfort with HTML and CSS. Non-technical users should use the marketplace app instead.
Copy Vidzflow's pre-generated embed code from your dashboard. Add a Code Embed element in Webflow and paste the code directly.
To ensure responsive behavior across devices:
- Set the video container width to 100% in Webflow's Style Panel
- Apply a padding-bottom of 56.25% for a 16:9 aspect ratio
- Remove fixed width and height attributes from the iframe code
This approach works across desktop, tablet, and mobile devices while maintaining your video's aspect ratio and preventing distortion.
Autoplay considerations
Modern browsers, including Chrome 66+, Safari 11+, and Firefox 66+, block video autoplay with audio to protect user data and improve the experience. To enable autoplay, add the muted attribute to your iframe code and include allow=autoplay in the iframe attributes. This browser-level restriction applies to all video platforms, not just Vidzflow. For videos where audio is essential, display a visible play button that users can click to start playback with sound enabled.
What you can build
Integrating Vidzflow with Webflow enables video-first experiences across marketing pages, product showcases, and educational content with full control over branding and conversion tracking.
- Marketing landing pages: Create video-driven landing pages with embedded CTAs that direct viewers to sign-up forms or product demos while tracking completion rates and click-through metrics to optimize video placement
- Portfolio and case study showcases: Display high-quality 4K video work samples with branded players that match your site design and organize project videos across multiple client sites through Vidzflow workspaces
- Product demo and tutorial libraries: Build self-service video documentation with engagement tracking and heatmaps to identify where users drop off, plus chapter markers and subtitles for accessibility
- E-commerce product videos: Embed product demonstration videos with in-video CTAs linking directly to purchase pages while monitoring views, watch time, and CTA click-through rates
Frequently asked questions
Vidzflow accepts mp4, mov, avi, mkv, mpg, and webm formats up to 4K resolution. File size limits vary by plan: Free (100MB), Lite/Starter (1000MB), and Business (1000MB), with longer duration limits on paid tiers. For best cross-browser compatibility, use MP4 with H.264 codec. The WebM format works well for transparent-background videos but has limited support on older devices.
Add Vidzflow videos to CMS collections by creating an Embed field to store the iframe code. The native Webflow Video field only supports Embedly-compatible hosts like YouTube, Vimeo, and Loom, so use an Embed field for Vidzflow content. In your collection template page, add a Code Embed element and bind it to your CMS field containing the Vidzflow embed code. Each collection item can then have its own video by pasting the corresponding Vidzflow embed code into the CMS field. Upload your video to Vidzflow, copy the embed code from your dashboard, and paste it into the CMS embed field for each collection item.
Yes, Vidzflow provides engagement analytics through your dashboard, tracking views, watch time, completion rates, and CTA click-through rates. Weekly email reports include heatmap analytics showing exactly where viewers drop off. Access real-time metrics for each video to identify engagement patterns and which CTAs drive conversions. The analytics dashboard shows aggregated data across all videos in your workspace.
Description
Vidzflow is a video hosting and optimization platform designed for Webflow users. It supports mp4, mov, avi, mkv, mpg, and webm formats up to 4K resolution. Features include customizable video players, in-video CTAs, lead capture forms, engagement analytics with heatmaps, and workspace collaboration for managing videos across sites.
This integration page is provided for informational and convenience purposes only.

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