Your AEO Assessment: brex.com
Overall AEO Maturity score: 3 out of 5
Your top 3 priorities
Here's where brex.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Develop comprehensive content that addresses clusters of related questions to enhance semantic richness.
Implement a comprehensive schema markup strategy across all web pages to enhance search engine understanding and visibility.
Optimize website performance by improving page load times and ensuring mobile responsiveness to enhance user experience and SEO rankings.
What your AEO Assessment covers
Your personalized AEO assessment measures how well brex.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
Brex's content strategy has evolved to include user-focused material with clear language and an FAQ section. To advance, the site should develop comprehensive content clusters, ensure regular updates with visible freshness indicators, and expand the FAQ section to cover more user questions.
Create comprehensive content clusters
Develop comprehensive content that addresses clusters of related questions to enhance semantic richness.
Implement regular content updates
Ensure all content is updated regularly, with visible indicators of freshness such as 'last updated' dates.
Enhance FAQ coverage
Expand the FAQ section to cover a broader range of user questions, ensuring clarity and depth in answers.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
Brex's website demonstrates a solid technical foundation but requires enhancements in schema markup, performance optimization, and internal linking to advance its AEO maturity.
Enhance schema markup implementation
Implement a comprehensive schema markup strategy across all web pages to enhance search engine understanding and visibility.
Optimize website performance
Optimize website performance by improving page load times and ensuring mobile responsiveness to enhance user experience and SEO rankings.
Develop internal linking strategy
Develop and implement a structured internal linking strategy to improve site navigation and distribute page authority effectively.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
Brex demonstrates strong authority through industry recognition and engaging content. To advance, focus on publishing original research, enhancing visual storytelling, and proactively managing third-party profiles.
Publish original research reports
Develop and publish original research reports or industry studies to establish thought leadership.
Enhance visual storytelling
Enhance visual storytelling by incorporating more interactive infographics and videos across the website.
Manage third-party profiles
Proactively manage and update third-party profiles, such as Wikipedia and Google Knowledge Graph, to ensure accurate and current information.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
Brex currently lacks visible evidence of advanced measurement practices, such as systematic tracking of LLM traffic and mentions, indicating an ad hoc approach to presence checking. Implementing structured measurement tools and processes would enhance their AEO maturity.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Utilize mention tracking tools
If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.
Track conversion rates for LLM-sourced traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.