Your AEO Assessment: conga.com
Overall AEO Maturity score: 3 out of 5
Your top 3 priorities
Here's where conga.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Expand content to address a broader range of user questions, particularly those with high 'visit website' intent, such as examples and templates.
Implement structured data markup across all relevant pages to enhance search engine understanding and improve rich snippet eligibility.
Conduct a comprehensive audit to identify and resolve any broken links, ensuring all internal and external links are functional.
What your AEO Assessment covers
Your personalized AEO assessment measures how well conga.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
Conga's content strategy is evolving, with efforts to answer user questions and maintain content freshness. However, there's room to expand content coverage and improve readability to enhance user engagement and comprehension.
Expand content to address user questions
Expand content to address a broader range of user questions, particularly those with high 'visit website' intent, such as examples and templates.
Regularly update content with visible dates
Ensure all content is updated regularly, with visible indicators of freshness like 'last updated' dates.
Simplify language for better readability
Simplify language across the site to achieve a Flesch Reading Ease score of 70 or higher, enhancing readability.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
Conga.com demonstrates a solid technical foundation with effective use of HTTPS, a well-structured robots.txt file, and a comprehensive XML sitemap. To advance to the next maturity level, implementing structured data markup, resolving broken links, and optimizing Core Web Vitals are recommended.
Implement structured data markup
Implement structured data markup across all relevant pages to enhance search engine understanding and improve rich snippet eligibility.
Resolve broken links
Conduct a comprehensive audit to identify and resolve any broken links, ensuring all internal and external links are functional.
Optimize core web vitals
Optimize website performance by addressing Core Web Vitals metrics, focusing on improving loading times, interactivity, and visual stability.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
Conga demonstrates strong authority through industry recognition and expert content. To advance, focus on publishing original research, enhancing visual storytelling, and proactively managing information on reference sites.
Publish original research reports
Develop and publish original research reports to establish thought leadership.
Enhance visual storytelling
Enhance visual storytelling on the website with more interactive and engaging content.
Manage wikipedia and reference sites
Proactively manage and update information on Wikipedia and other reference sites to ensure accuracy.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
Conga's current measurement practices show no visible evidence of web analytics tools or systematic tracking of LLM-related metrics. Implementing tools and processes for monitoring LLM traffic, mentions, and conversion rates would enhance their measurement maturity.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), begin systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Adopt mention tracking tools
If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.
Monitor conversion rates from LLM traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.