Your AEO Assessment: customhealthplans.com
Overall AEO Maturity score: 2 out of 5
Your top 3 priorities
Here's where customhealthplans.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Develop a comprehensive FAQ section addressing common health insurance questions.
Implement structured data markup (schema.org) across all pages to enhance search engine understanding and visibility.
Optimize website performance by improving page load times and ensuring mobile responsiveness.
What your AEO Assessment covers
Your personalized AEO assessment measures how well customhealthplans.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
The website has made progress in providing user-focused content with reasonable readability and recent updates. However, to advance in AEO maturity, it should develop a comprehensive FAQ section, implement a consistent content update schedule, and expand blog topics to cover a broader range of health insurance-related questions.
Create comprehensive FAQ section
Develop a comprehensive FAQ section addressing common health insurance questions.
Implement content update schedule
Regularly update existing content to ensure accuracy and relevance.
Broaden blog topic coverage
Expand blog content to cover a wider range of health insurance topics.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
The website has foundational technical SEO elements in place but lacks structured data markup, optimal performance, and full crawlability. Addressing these areas will enhance search engine visibility and user experience.
Implement structured data markup
Implement structured data markup (schema.org) across all pages to enhance search engine understanding and visibility.
Optimize website performance
Optimize website performance by improving page load times and ensuring mobile responsiveness.
Fix crawl errors and broken links
Ensure all pages are accessible to search engine crawlers by fixing broken links and resolving any crawl errors.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
Custom Health Plans currently has minimal authoritative backlinks, lacks author attribution in content, and is absent from Google's Knowledge Graph, indicating a foundational level of authority maturity.
Enhance backlink profile
Develop and implement a comprehensive backlink strategy to increase authoritative mentions.
Add author bios
Create and maintain author bios for content to establish expertise and trustworthiness.
Claim knowledge graph
Claim and optimize a Google Knowledge Graph entry to improve brand visibility.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
Custom Health Plans currently lacks visible measurement tools and systematic tracking of LLM traffic and mentions. Implementing these practices would enhance their measurement maturity.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Utilize mention tracking tools
If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.
Track conversion rates for LLM-sourced traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.