Your AEO Assessment: facetwealth.com

Overall AEO Maturity score: 2 out of 5

Your top 3 priorities

Here's where facetwealth.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:

  • Expand the FAQ section to cover a broader range of client questions.

  • Implement structured data markup (schema.org) across all pages.

  • Optimize website speed by compressing images and minimizing scripts.

What your AEO Assessment covers

Your personalized AEO assessment measures how well facetwealth.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

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Content

Content: Build the source AI trusts

We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.

Content Category Score

Facet Wealth's content effectively addresses some client questions and is topically relevant, but there is room to expand the FAQ section, develop high-intent content, and ensure all content is regularly updated to enhance user engagement and information coverage.

Enhance FAQ coverage

Expand the FAQ section to cover a broader range of client questions, ensuring comprehensive coverage of common inquiries.

Create high-intent content

Develop detailed content addressing high 'visit website' intent topics, such as financial planning examples and templates.

Maintain content freshness

Regularly update existing content and display 'last updated' dates to signal freshness and relevance.

Question Coverage Percentage

Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.

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Technical

Technical: Structure wins

We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.

Technical Category Score

Facet Wealth's website demonstrates a solid foundation in technical SEO but requires enhancements in structured data implementation, site speed optimization, and mobile responsiveness to advance its AEO maturity.

Implement structured data markup

Implement structured data markup (schema.org) across all pages to enhance search engine understanding and visibility.

Optimize website speed

Optimize website speed by compressing images, minimizing scripts, and leveraging browser caching to improve user experience and SEO performance.

Ensure mobile-first design

Ensure mobile-first design principles are applied, including responsive layouts and touch-friendly navigation, to cater to the growing number of mobile users.

Schema Coverage Percentage

Share of pages with schema.org metadata for improved LLM and search engine understanding.

Learn about generating schema in Webflow

Authority

Authority: Earn trust, everywhere

We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.

Authority Category Score

Facet Wealth demonstrates a solid foundation in authority with positive sentiment and individual content attribution. However, increasing mentions on authoritative sites and establishing a Wikipedia presence would further enhance its authority maturity.

Boost digital PR

Enhance digital PR efforts to increase mentions on authoritative sites.

Create thought leadership

Develop and promote thought leadership content to establish authority.

Manage online reputation

Monitor and manage online reputation to maintain positive sentiment.

Authority Coverage Percentage

Percent of top 50 industry sites that mention you.

Build pages that command authority

Measurement

Measurement: From rankings to representation

This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.

Measurement Category Score

Facet Wealth currently lacks visible implementation of web analytics and SEO/AEO tools, with no disclosures in their privacy policy regarding analytics or AI/LLM usage. Advancing to the next maturity level requires establishing systematic tracking of LLM traffic and mentions, utilizing mention tracking tools, and monitoring conversion rates for LLM-sourced traffic.

Implement LLM traffic and sentiment tracking

If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.

Utilize mention tracking tools

If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.

Track conversion rates for LLM-sourced traffic

If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.

Measurement Coverage

Presence of externally visible signs on your website that you are using measurement tools.

Measure LLM-traffic with Webflow Analyze